Calligrapher KASHUŪ

 KASHUŪ is a London based Japanese calligrapher.

“It has been 40 years since I first held a brush.”

Calligraphy is her life-long practice to train and purify the mind. The age-old tradition is a discipline of beauty, a search towards pure form and a peace within.

KASHUŪ was born in Kumamoto, Japan in 1979 and started Japanese calligraphy at the age of 6. In 1998, at the age of 18, she was given the title of “Shihan”(Master) and the following year, awarded the highest title of “Kyoju”(Grand master) by The Japan Calligraphy Foundation and given the calligrapher name“KASHUŪ”(佳萩). She holds the top grade, 8th dan in The Japan Calligraphy, 

“KASHUŪ” translates as a gracious, but strong flower blooming in the wild mountain which adds an extra touch of beauty to its surroundings. She hopes to reflect this meaning in her artworks and the way she lives her life.

KASHUŪ has been commissioned by a host of notable clients and companies around the world in a variety of presentations and media. Her mission guiding all her projects is to spread a mindful way of living through the spirit of Japanese Calligraphy.uided by a mission to share a mindful way of living through Japanese calligraphy, her work spans large-scale live performances, collaborations, and commissioned projects for leading global brands and government bodies.

Her clients include LOUIS VUITTON, ARMANI, Mastercard, the Emmy-winning Disney+ series SHŌGUN, the Saudi Arabia Pavilion at Expo 2025, and the Royal Botanic Gardens, Kew.

Studies from Nature’ by ukiyo-e master Kitagawa Utamaro (c.1754–1806), for which she re-created the title calligraphy, nominated for Best British Book at the British Book Design & Production Awards 2019.

Major Clients

Performances

2025・Louis Vuitton

2025 ・ASICS

2021 ・The Royal Garden of Kew (Kew Gardens)

2020 ・Embassy of Japan UK Season of culture-National Gallery London

・Bridgestone 70 years Anniversay in Saudi Arabia

・The British Library(WRITING exhibition) London

2019 ・England Rugby World Cup Celebration in Twickenham Stadium
・Harrods London, Floraiku Perfume (MEMO Paris)

2018 ・Kuwait, Floraiku Purfume(MEMO Paris)
・TOYOTA Lexus Opening Ceremony, Qatar
・NOBU Restaurant & Hotel Opening Ceremony, London

2016  ・ Aman Hotel, Morroco & London
・ Philip Mould Gallery, Pall Mall, London
・Mason Assouline, Piccadilly London

2015 ・Suntory Whiskey Hibiki, London 

2011 ・TOYOTA Lexus, Lincoln UK

2010 ・Mazda Ceremony, Germany

etc.

 

Artworks and Designs

2025 ・Louis Vuitton

2025 ・ASICS

2025 Saudi Arabia Pavillion, Osaka Expo

2021 ・Ueshima Coffee Company package design(UCC)

2019 ・Kitagawa Utamaro Ukiyoe Collection Book titles 

2018 ・Chivas Whiskey package label

2016 ・Classic Rock Award Title Budo-kan Tokyo
・Sunrtory Whiskey gifts labels

2013  ・ Panasonic Launch Ceremony banners

2012 ・PenguinBooks “Paper trail” booktitle
・Royal Borough Kensignton and Chelsea, Holland Park, London “Fukushima Garden” signboard
・Mitsubishi UFJ

etc.

 

 

 

 

Films

2021  ARMANI

2021 England Premire League Show(Halftime)

2021  London Sifonietta Orchestra(Rain Coming)

2019  Mastercard Rugby World Cup Advert

2017 ABSOLUT Vodka TV Advert
2016 PAKER PEN Website
2015 Qatar Gas
2012 Infiniti
2011 TOYOTA “Toyota Way”
etc.

Workshops

2021 ARMANI

2019 The British Institute of Interior Design at TOTO, London
2015 Otsuka Seiyaku Pharmaceutical Europe (大塚製薬)
2015 to 2018 Japan Matsuri London in Trafalger Square
2010 Imperial College London
etc.